This hair dryer has been designed not only to give efficient drying to your hair but it also ensures complete protection. It consists of the narrow concentrator that keeps the flow of the hot air focused on a specific area on your head. This hair dryer comes with 1000 Watts of power that helps it in producing an optimum level of the air flow. The high power air flow, in turn, accelerates the evaporating of the water and the moisture content from your hair. Therefore, this high power provides gentle but efficient drying, making them healthy and strong. Apart from this, with the highly energy efficient power, you do not even have to bother about the increased electricity bills. The dissipation of air is a common problem in the conventional hair dryers, which makes them less efficient. But one of the paramount features, the narrow concentrator, in this 1290 reduces the air dissipation to a great extent. In other words, the air in this highly efficient hair dryer comes out through an opening, which, thereafter, helps the air to concentrate on a specific area. It helps in the optimum use of the hair dryer. The concentrator plays a great role in precise hair styling and also helps in finishing a particular style or doing the touch up.